Fashion collection

For the Fall Winter 2018-2019 collection in Franzoni we made a reflection on femininity - which is also a budget of more than 60 years of brand history - focusing on the 80s, decades in magnifying glass of the great fashion brands, a decade just for ideas and hints of trend.
Femininity, from 1980 to today, has certainly changed its way of being, but continues to reinterpret the same cult leaders as the historical perception of the moment. The fixed points we have identified are the veiled, the straight back line, the sock, the Parisian tight and all that glitters, necessarily adapted to the feminine way that today is different from the 80’s, but living in the desire to dress up the novelty.